BBC Learnings · Section 5
Making old things last longer
Hello, this is 6 Minute English from BBC Learning English. I'm Rob. And I'm Sam.
Level: B2 · 60 sentences
Transcript
- Hello, this is 6 Minute English from BBC Learning English.
- I'm Rob. And I'm Sam.
- So, how are you today, Sam?
- Don't ask, Rob. Today's been a nightmare.
- This morning I ripped my jeans and later my computer stopped working.
- Then when I tried taking it to a repair shop, my car wouldn't start.
- Oh no, that's terrible. And the really bad news is that in today's consumer culture when something breaks we usually throw it away and buy a new one instead of trying to repair it.
- In this programme we'll learn all about repairing broken things by asking what would happen if we stopped junking and got better at fixing.
- The world generates over 2 billion tonnes of rubbish every year.
- So we're visiting companies in Sweden making it easier to mend things when they break instead of replacing them, whether that's clothes, bikes or washing machines.
- And my quiz question is about one of those companies, Fixi, a repair service that collects broken bikes from your door and brings them back fixed.
- The company was started by Rafi Mohamed, a student of industrial innovation at the University of Stockholm.
- But what was the inspiration behind Rafi's idea?
- Was it A, he wanted to impress his girlfriend, B, he was sick of breathing in the city's car fumes or C, he was late for his lecture because of a flat tyre?
- I'll say A, he wanted to impress his girlfriend.
- OK, Sam, we'll find out about Rafi and his love life later on.
- But whatever the inspiration behind it, Rafi's idea was a success.
- Fixie took more than 600 orders in its first six months.
- Rafi's isn't the only Swedish company helping people fix things instead of buying new.
- Denim company Nudie Jeans was started with a focus on ethics and sustainability.
- At $150 a pair, Nudie Jeans aren't cheap, but they do promise free repairs for life – from ripped knees to torn pockets.
- BBC World Service programme People Fixing the World asked students Felix and Fabia Morgan why they bought the jeans despite the high price tag.
- It's just been given that when your jeans break, you throw them away.
- So when I heard that you can repair them easily without any cost, it was a bit of a no-brainer for me.
- I really liked the way they look, so...
- For me it's worth it to, like, buy more expensive but stuff that I really like.
- Felix says that throwing out old jeans is a given – something that is just assumed to happen.
- For him, buying nudie jeans is a no-brainer – a decision that's very easy to make.
- And Fabia agrees. She doesn't mind paying more for stuff she really likes.
- Here, stuff is an informal way to say personal objects and possessions.
- Even though they're good at recycling, people in wealthy Sweden still buy lots of new stuff and they have a big carbon footprint for a country of just 10 million.
- But it's interesting that all the innovators behind these companies say that in their grandparents' day, it was normal to repair, fix and mend broken stuff.
- Jessica Richter is a researcher at Lund University.
- She thinks repairing is an endangered activity that we used to do more of.
- both individually and as a society.
- Here she is talking to BBC World Service's People Fixing the World programme about the need to get back in touch with older ways of doing things.
- really is a peer effect and a culture that we're trying to foster here, changing a culture of consumption.
- The more people that are repairing and the more people that are choosing to buy repair services or more repairable products, the more we will see this going mainstream.
- And it used to be mainstream.
- So that's what makes me positive too, that it is in some ways a return to what we used to be able as a society to do more of.
- Stories about Sweden's repair shop spread between friends and Jessica thinks this creates a peer effect – the positive or negative influence friends have on the way you behave.
- She hopes this will foster – or encourage to grow – a new culture of sustainable consumption.
- So that fixing broken stuff will be mainstream or be considered normal once again.
- Yes, that's a big part of the problem.
- Repairing was something we all used to do but seemed to have forgotten.
- Hopefully we'll all be inspired to start fixing things again or at least pay someone else to.
- And speaking of inspiration, what was the answer to your quiz question, Rob?
- Ah yes, I asked about the inspiration behind Rafi Mohammed's company, Fixie.
- And I think he started the bike repair service to A.
- impress his girlfriend. Was I right?
- Sam, that's very romantic but the correct answer was C.
- He was late for his lecture because of a flat tyre.
- Oh well, I'm sure if he had a broken heart he'd be able to mend it.
- Indeed. Well, in this programme we've been hearing about repairing broken stuff – things or personal possessions.
- That people would fix something broken used to be a given – assumed to be true or certain to happen.
- Repairing things used to be a no-brainer – the obvious choice.
- A peer effect is influence the peers and friends on someone's behaviour.
- Some Swedish companies are trying to foster or encourage the development of a new culture of consumption.
- So that once again, fixing things is mainstream, accepted as normal or common practice.
- Well, that's all from us. Bye for now. Bye-bye.